Henry Davidson Developments have been named as the developer that Newcastle-under-Lyme Borough Council and Staffordshire County Council will work with on a key regeneration project.

HDD has been unveiled as the preferred development partner for a mixed-use retail-led scheme based in the Ryecroft area of Newcastle which will help breathe new life into the town centre.

Outline proposals for the site – which could result in an initial investment of more than £40 million into Newcastle and create hundreds of jobs include:

• Up to 100,000 sq ft of new retail and leisure floor space.

• Student accommodation hub

• Retirement housing

• Car parking